King Marketing

AJ Kandy
Creative Director

AJ brings over 17 years' experience to KMA+C.

Previously in charge of Branding, Interactive and Creative at telecom software maker Interstar Technologies, AJ also served as Art Director at magazine publisher EMG Media. He's also worked on projects for Power Corporation, Air Canada, Merck Frosst and BCE Teleglobe.

AJ is a graduate of Concordia University's Communication Studies program.

Other KMA+C Blogs

Ken King, President

May 2005

The Ikea Thing

Just a thought:

Why doesn't any company make "compatible" accessories for Ikea furniture?

They have these design staples like the Expedit bookshelves (the big square grids) that never go out of the product line.

But Ikea themselves never seem to have very useful accessories. The most I've seen are those little wicker baskets and clear plastic bin inserts, which are inevitably out of stock in the colour you want.

There are probably millions of Expedit shelves out there, so there's a built-in market for useful add-ons.

Insertable CD and DVD racks; doors of various sizes, shapes and materials for various purposes, including lockers; power bars and cable management systems; clip-on LED rope-light-style backlighting; wine racks; clip-in, slide-out drawers with a safety catch at the back; microwave ovens and mini bar fridges that fit in one cube; hanging file folder storage; customized storage for various video game consoles; spring-loaded bookends; sprouting herb gardens with grow lights; square flat panel TVs --

the list is potentially endless.

Send in your ideas!

May 26, 2005 in Design

The Quebec Thing

So, long string of posts over at Alex's joint, on the occasion of our newly minted Journée des Patriotes, formerly Mrs. Fête de Dollard, née Victoria Day.

First off, I respect Alex's point of view - he's one of the best writers and thinkers I know. He raises some interesting examples of Quebec successes in response to one commenter in particular, former sovereignist-turned-federalist, David, who in turn has raised tough questions that, in my mind, neither Alex nor his supportive commenters have really answered yet - unfortunately things seemed to have degraded into a flamewar.

So here's my thoughts. I know this is going to be a bit scattershot and more than a little Socratic, but here's my take on some of the points Alex raised. I know some of them were intended to be tongue-in-cheek, but there's always a grain of truth in a joke. In truth, I do agree with some of them - and that's the topic of another future post.

Continue reading “The Quebec Thing”

May 26, 2005 in Montreal | ✍ 30

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