King Marketing

Our three interns this summer are named Mark, Luke & Jon (we have an opening for a Matthew). This blog is their forum to bring you the gospel truth.

Luke Carter
4th Year B.Comm, Queen's University

A native of Ohio, Luke finds the differences between Canada and the United States endlessly fascinating.

July 20, 2005

Tee Time

Posted by Mark Addison

When it comes to buying golf tees, I'm generally a last minute kind of guy. On more than one occasion I can remember reaching into the tee pocket of my golf bag on the first hole only to find it empty. This has never been a problem though because a quick trip back into the pro shop has always provided me with everything I need; a little clear bag of plain white tees that will last me for the next few games.

Because of my relatively simple shopping habits, I was totally amazed when I recently wandered into the Golf Town on King St. in downtown Toronto and was faced by an entire wall of different shapes, sizes, and colours of golf tees. Something that had always seemed so straightforward to me just got complicated.

I left the store wondering just how many different tees were available to the average consumer and wrote to the Golf Town buying department to find out. One of their employees was kind enough to reply.

I currently have 184 different skus for tees that we stock. Of these there are probably 5 or 10 different types of tees (wooden tees, brush tees, composite tees, hybrid tees, rubber tees, rubber head tees, etc.)

As far as tees that are available to us that we don't carry - there are plenty of individual tees out there that we don't purchase - this is usually because we have something similar or we have found them to be priced inappropriately.

Old habits die hard and I have a feeling that I'll continue to find myself running back to the pro shop from the first tee, but if the day ever comes that I need that special tee for that special someone, at least I'll know where to find it.

Posted by markaddison at 12:22 PM | Comments (0) | TrackBack

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